Tricks of McDonald's Advertising

It's the 2005 NBA finals and I am anxiously waiting to hear the half time reports from the commentators between the Detroit Pistons and the San Antonio Spurs. Instead I hear the McDonalds high light half time report that appears on the television screen. They advertise their new Big Mac meal in conjunction with reports on the first half of the game. I suddenly realize I have not had dinner. So I grab my car keys and off I go to the nearest McDonald's restaurant. These fast food advertisers present the excellence of their products to consumers by all possible means because successful advertising stimulates sales of products. Certain tricks are employed by fast food restaurants to catch consumers' attention among numerous competitors. Advertisers have blended their products into society in diverse ways different from the traditional way of merely advertising to create awareness.…